Plum, the UK-based FinTech company, has recently expanded its app to five new European countries, including Italy, Portugal, The Netherlands, Greece, and Cyprus.
With its automated tools, Plum is helping people to better manage their finances and make smart financial decisions.
Automated Financial Management
Plum’s app offers a variety of tools to help users save and invest money, making it easy to set aside money regularly according to their goals. The app also allows users to invest in up to 3,000 US stocks commission-free, starting with as little as EUR 1 through fractional shares in popular companies like Google, Meta, and Amazon.

Additionally, Plum is offering a 100% biodegradable and recyclable VISA debit card at no extra cost for its subscription-paying customers, allowing users to pay online or at merchants, or withdraw cash without additional fees anywhere in Europe.
Expanding Presence in Europe
The expansion of Plum’s app to these five new European countries is an important step in the company’s growth, particularly during a time when money management has become increasingly important.
With inflation rates reaching 9.2% in December 2022, people are facing cost-of-living challenges, making it more important than ever to have access to tools that can help them save, budget, and invest. Plum has already helped 1.5 million people across Europe set aside more than EUR 1.79 billion.
Company officials are excited to bring Plum to these new markets and help people better manage their finances. The app’s intelligence means it can offer a smart alternative to traditional financial tools, helping people make their money go further in multiple ways.
The launch marks the next step in Plum’s European expansion, having successfully launched in the UK, France, Spain, Ireland, and Belgium. With this expansion, Plum is now present in ten European countries overall.
Overall, Plum is committed to empowering people with a complete money toolkit, helping them nurture their financial well-being today and for the long-run.
With its mission to make wealth-building automatic, the app offers a smart alternative to traditional financial tools, making it easy for people to save, invest, budget, and manage their spending.
With over 1.5 million customers across the UK and EU, Plum has helped set aside more than GBP 1.5 billion.