London-based FinTech Curve has entered the BNPL market with its new option called Curve flex which was already announced last year.
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After Curve received FCA approval on September 1st, the company has launched Curve Flex to simplify and unify credit.
Curve Flex is different from other existing BNPL solutions on the market, because it is not restricted to specific merchants, accounts, cards, or products.
Curve is now providing its customers with the power to pay later for almost any purchase made at any merchant, from any card, up to a year ago.

The Curve Flex service has been in testing since September 2020 and up to 1,600 beta users have already “Flexed” around 7,000 transactions into affordable instalment loans worth over £1m.
Curve’s founder and CEO, Shachar Bialick said: “Why settle for a rigid copy when you can have the real thing? Curve Flex is almost certainly the most flexible credit solution in the market. With no limitations on merchants and the ability to accommodate all Mastercard, Visa, and Discover cards, Curve Flex will provide customers with access to easy and affordable credit.”
Head of Curve Credit Paul Harrald said: “Curve is giving customers the unprecedented ability to convert transactions made up to a year ago into free or low-interest installment loans. Being able to Go Back in Time and Pay Later is going to forever change how UK customers think about managing their personal finances and cash flow. ”