Revolut has prepared a surprise for customers on the occasion of Pride Month, which is the month of pride of the LGBT + community.
Revolut’s iconic rainbow card is available in-app for the third consecutive year.
Revolut customers can order their Pride cards from the fintech app, with a minimum donation of three euros to ILGA Europe. This all works until 15th of July.
“For every rainbow card ordered, we’ll donate £1 to ILGA-Europe, up to £5,000. If you’ve previously ordered a rainbow card, you won’t be able to order another but you can still donate!” claims the company on their blog.
ILGA-Europe is a charity that works and supports over 600 organizations in 54 countries in Europe and Central Asia, supporting and monitoring inclusive LGBTQ + laws and policies.
To increase the reach of the campaign and support for ILGA-Europe, Revolut also announced a special competition, which will last until July 15.
Customers are encouraged to publish a rainbow-colored Revolut photo on social media (for example, against the background of landmarks or in a place iconic for the local LGBT + community) on their social media profiles on Twitter or Instagram with the @revolutapp tag. The author of the best photo can win 5,000 pounds.
“We believe that ‘Pride’ is not just about celebrating freedom, love and equality. It is also a time to recognize that there is still a long way to go before everyone feels they have equal rights to be and love whoever they want,” comments Inga Askamit, Culture & Engagement manager at Revolut.
“So we launched our rainbow card and supported ILGA in recent years. I hope our customers will join us and make a real impact on the path to a more equitable world.”